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Signs & Graphics in New London, CT
Serving New London County — Your Image Is Our Business
Critical Signs has been the go-to source for custom signs, vehicle wraps, and graphics in New London, CT since 1999. Whether you run a restaurant on Bank Street, a retail shop in the downtown district, or a marine business along the waterfront, we create signage that gets you noticed and builds your brand.
New London's diverse commercial landscape — from historic downtown storefronts to the Connecticut College area — demands signage that stands out. Our team has worked with businesses across the city to design and install channel letters, monument signs, window graphics, vehicle lettering, and interior signage that reinforces their identity and draws customers in.
Located just 10 minutes from New London, our shop at 1068 Hartford Turnpike in Waterford, CT is easy to reach. We also offer FREE site surveys — our experts come to you at no charge. And if your project requires permits, we pull them for you.
Why New London Businesses Choose Critical Signs
FREE Site Surveys
We travel to your New London location at no charge to assess your needs and provide a precise quote.
Permit Expediting
We handle the entire permitting process so you can focus on your business, not the bureaucracy.
In-House Design
Our designers work with you one-on-one to produce high-quality renders before production begins.
Local Expertise
Serving southeastern Connecticut since 1999, we understand the local market and what works for New London businesses.
Quality Materials
We use industry-grade vinyl, UV-resistant overlaminate, and large-format printing for lasting results.
Full-Service Shop
From design and fabrication to installation and repair — we handle your signage from start to finish.
Ready to Get Started?
Contact Critical Signs today for a free consultation and quote. We serve New London and all of southeastern Connecticut.